30
Dec
Great ways to promote white papers in your newsletter
Using white papers in your newsletter can provide a powerful partnership. If you regularly send an email newsletter or other…
Month: December 2020
23
Dec
White paper case studies deliver powerful performance in marketing
White paper case studies make good subjects for marketing white papers. One of the most effective uses for white paper…
16
Dec
Social media and white papers: a powerful pair
Social media and white papers make a natural combination. If you’re looking for an inexpensive and effect way to promote…
09
Dec
White paper typos can undermine strong content marketing efforts
White paper typos can be deadly in white papers. Some people who make a mistake shrug and say, “nobody’s perfect.”…
02
Dec
How to write a great white paper
If you want to know how to write a great white paper, your work doesn’t begin when you start drafting…