31
Aug
What’s the difference between a white paper and a case study?
There’s more than one difference between a white paper and a case study, even though they’re remarkably similar strategies. If…
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17
Aug
Quotes in white papers: how to use them and why you should
If you’ve ever wondered about the roles played by quotes in white papers, I can tell you as a professional…
03
Aug
How to get more than average value for white papers
The average value for white papers varies, depending on how and where a company uses them. Whether a company devotes…
20
Jul
White paper byline: does it make your white paper stronger?
A white paper byline, or what’s sometimes called the author credit, has the potential to make your white paper appear…
06
Jul
5 powerful tips for sharing statistics in white papers
Using statistics in white papers is a proven tactic for sharing information. Many of the people who write white papers…
22
Jun
5 Powerful strategies for hiring a freelance white paper writer
Hiring a freelance white paper writer for white paper writing Most savvy leaders of companies, non-profits, and other organizations know…
08
Jun
Effective white papers need solid facts, not marketing hype
Effective white papers may be written about any number of topics, but they all share a single trait: solid proof…
25
May
B2B white paper writer is a powerful resource for teams
Turning to a B2B white paper writer offers many advantages A B2B white paper writer brings special expertise to developing…
11
May
5 surprising reasons technical white papers lose audiences
Many organizations develop technical white papers to explain the advantages they offer or to educate their stakeholders about situations or…
06
May
Get more leads with a white paper writer in Indiana
If your company wants to get more leads, working with a white paper writer in Indiana may be an excellent…